CAPITAL NEWS ONLINE Vol. 22  No. 5  April 4, 2008  Next Issue: September 2008
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PRINT: Saving face: Protecting your privacySaving face: Protecting your privacy


OTTAWA  |  The growth of social networking sites means users are leaving "digital breadcrumbs" about their lives online and are putting themselves at risk of having their identity stolen.

A young woman checks out her friend's Facebook page
Facebook fans: Beware of what you post.

Social networking sites such as Facebook and MySpace have revolutionized the world of identity theft. Before they existed, scammers had to convince people to hand over information by implying authority and gaining trust, says Colin McKay, director of communications for the Office of the Privacy Commissioner of Canada. Now, fraudsters can steal identities because these sites make personal information more easily available.

"We're all still learning what the impact can be of sharing information online and how much information exactly we can share," he says. "Through the first three years of Facebook, everyone was used to sharing a lot of information. But as the sites have gotten older, we've realized...we're leaving a lot of digital breadcrumbs around about our life and that's something that we actually need to keep control of."

Eternal archives

Delete does not necessarily mean erase. Much of the information posted online remains stored in some format in cyberspace. On social networking sites personal information may be cached, archived or even copied by another user. 

These sites are like "shooting fish in a barrel" for identity thieves, says Tim Richardson, an e-commerce professor at Seneca College and the University of Toronto. Regardless of the option for high privacy settings, nothing is foolproof and fraudsters can still access the information, he said. On top of that, many users are not cautious when revealing personal details, creating a hotbed for cyber criminals.

Info-graphic: Postin' protection

Here are eight ways to protect yourself on Facebook.
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Sophos, a U.S. IT security and control provider, conducted a Facebook ID probe late last year. Researchers created a fake profile and sent out 200 random friend requests through the site. Eighty-seven users, or 41 per cent, accepted the requests.  Many of the respondents listed their full date of birth, details about their education or workplace, their current address or location and email address. This might not lead directly to identity theft but it does provide potential cyber criminals with many essential elements to commit the crime.

It's hard to gauge what impact social networking sites have on identity theft because many cases go unreported. But, McKay says the perception is that identity theft is on the rise because these sites make personal data more available and easier to steal.

PhoneBusters, the Canadian anti-fraud call centre, operated in part by the RCMP, reported almost 8,000 incidents of identity theft across the country last year. This amounted to more than $16 million in losses.

Identity theft is growing, Richardson says, because companies are increasingly trying to develop consumer profiles for targeted advertising. Criminals also have more tools, such as online chat rooms that teach people how to commit identity theft, he says.

Don't bank on privacy

It's not just social networking sites that are causing problems. Online job search sites are especially attractive to identity thieves. They pose as potential employers and ask job seekers for personal information. Even dealing with seemingly reliable companies, such as banks, can pose risks. Richardson says they often outsource their functions to third parties who cut corners to minimize costs, possibly compromising customers' privacy.

A criminal only needs a postal code to steal someone's identity, Richardson says. Criminals often get this type of information by using traditional scamming methods. They apply the techniques to the online world, using too-good-to-be-true offers, false charities and advanced fee letter fraud. They have also created new online methods of getting this information, including phishing scams.

Once cyber criminals have your personal information, they can commit account fraud, which can involve taking out a credit card in your name and using it to spend money fraudulently or taking over your account by submitting an address change. Victims might face costly bills and bad credit or be forced to clear their name with financial agencies.  

Hands typing on a keyboard
Typing your personal information online can be the "key" to a stolen identity.

The general public often makes the scammers' job easier by carelessly revealing personal information online and not taking precautions, such as regularly changing their passwords.

"People get sick and tired of using different passwords for different things," Richardson says. "What these criminals do, is they count on some overlap existing, and that's how they're able to take one circumstance and then extend it to others."

The Office of the Privacy Commissioner of Canada, in an attempt to raise awareness about online identity theft, has created fact sheets, a blog and a video dedicated to online information sharing. McKay says its public education program will grow this year through speaking to a variety of age groups and communities about the risks of social networks.

Richardson wants the public to understand that even taking small steps will help.

"Bad guys are targeting people that [take] no precautions whatsoever and [target] people that are more vulnerable," he says.

Related Links


Opens in a new windowFears over Facebook identity fraud

Opens in a new window Public Safety report on identity theft

Opens in a new windowB.C. Mounties bust major ID theft ‘hub’ in Surrey

Opens in a new window Study: Facebook users easy targets for identity fraud

Opens in a new window Sophos Facebook Study
Glossary

Identity Theft: Identity theft occurs when someone uses your personal information without your knowledge or consent to commit a crime, such as fraud or theft. Identity thieves steal key pieces of personal information — either physically or in other ways — and use it to impersonate you and commit crimes using your name.

Spam: Spam is the transmission of large quantities of unsolicited electronic messages.

Phishing: Phishing messages, just like spam, attempt to lure large numbers of people into providing personal information. This is done by redirecting unsuspecting users to a fraudulent copy of a legitimate website.

419/West African Letters: The 419/West African letter scams, also known as the advance fee letter fraud, are letters sent to individuals or businesses requesting assistance with foreign money transfers in exchange for a percentage of the transfer amount. These letters may be received by e-mail, mail or fax. They emphasize that trust and honesty are important aspects in this confidential business transaction.

Social Networking Sites: An online social network consists of Internet applications that create an online social structure facilitating connectivity between individuals. Social networks may also indicate the way that individuals know each other. Online social networks offer services such as instant messaging and may permit users to have blogs and messaging files. 

Blogs: Blogs, short form for weblog, are an online publication of periodic articles usually focusing on a single topic. But more recently, blogs have been used as personal web-based diaries that contain text, images and links to other blogs and web pages.

Source: RCMP Student Guide


How big is the problem?

It's difficult to pinpoint the number of victims, because not everyone reports the crime, and those who do often contact different organizations. As well, crimes on and off line often get lumped into the same category. 9% of Canadians, or 2.7 million people, have fallen victim to identity theft at some point in their lives, according to the findings of a 2003 Ipsos Reid survey.

In the U.S., the FBI estimates identity theft costs American businesses and consumers $50 billion and affects some 10 million victims annually.

Source: Privacy Commission of Canada


Canadians Online

Statistics Canada released a report in 2005 on fraud rates in Canada. One of the main findings was that increased Internet use has changed how fraud takes place.

In 2004, six out of ten Canadian households were connected to the Internet.

64% of Canadian households had at least one member who was a regular Internet user in 2003, be it from home, work, school or any other location.

In 2003, Canadians spent just over $3 billion shopping on the Internet, a 25% increase over the $2.4 billion spent the year before.

More than three-quarters of the 2.7 million households that made online purchases said they were concerned about the security of financial transactions over the Internet.

Source: Statistics Canada

 

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